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Needless to say, many of the businesses listed here have had their moments of doom and have been criticised from time to time, but what we are looking at is the idea behind the establishment of those businesses. In that regard, it cannot be denied that all these businesses were established on the back of someone somewhere coming up with a big idea that changed the face of an industry. As far as business concepts and ideas are concerned, it would be tough to trump the ones listed here.
A business that can make people spend in excess of $100 billion a year for a product that they can be consumed without paying anything has to be an absolutely brilliant business concept and hence it is no surprise that the concept of the bottled water business finds itself at 7th position in this illustrious list. Johann Jacob Schweppe was the first entrepreneur to market carbonated water way back in 1783, but the easy availability of tap water in the 20th century killed the industry. Enter Perrier from France and their incredibly successful marketing campaign that made bottled water cool again in 1977. The industry has never looked back since as the range of products has been expanded exponentially with such niche products as glacial water that can be bought off the shelves in supermarkets nowadays.
Successful businesses venture are created through the clients having faith in the services of the business. When clients consider the firm as trustworthy there will be increased sales since they will make more purchases. It is easier for a bigger business to achieve trust of the clients than the small business. It is difficult to make a customer believe a company offer great services without any supporting information. The business owner should put effort in convincing the customer of the effectiveness of the venture regardless of the setbacks. Several measures can be exercised to see to it that a business attains good reputation.
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